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How to Increase Restaurant Catering Order Volume and Frequency

In order to increase volume and frequency of catering orders, focusing on existing channels is the most successful starting point.

About the essay

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By Erle Dardick, Founder and CEO, and Wayne Alexander, Senior Faculty Member

In this essay, the three key ways to grow restaurant catering sales are explored in detail. With focus on growing business through existing channels, such as the experienced and professional catering client, defining the service and sales tactics needed to deliver a successful restaurant catering program, making continuous connections to always grow business, and visibility, measurement and focus of all sales efforts.

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